Standards of business planning in the Russian Federation

Abstract

Purposes: to explore the known standards of business planning, taking into account the essence of business planning and its features. Discussion: the study of business planning was carried out on the basis of generalization and systematization of information, the paper discusses the main goals and objectives of a business plan. The key role is played by information that is provided to the investor or another person interested in the implementation of a particular project. Business planning contributes to finding answers to a wide variety of issues related to products, resources, market demand, costs, and much more. Results: international methods of building a business plan for entrepreneurial projects were considered. UNIDO manuals, business planning guides offered by leading audit and consulting firms, for example, KPMG are analyzed. The article provides an analysis of the difficulties encountered in drawing up a business plan, taking into account business planning from the point of view of attracting investments. Analysis of business planning techniques includes analyzing the structure of the business plan, identifying features and determining the benefits of each methodology.