THE INTERACTION OF ECONOMICS AND PSYCHOLOGY, THE CONCEPT OF ECONOMIC PSYCHOLOGY

Abstract

Purpose: the article is devoted to the problem of researching the concept of economic psychology. Discussion: in the most cases economics explains human behavior in different situations as rational, and a man pre-determines the opportunities of positive and negative results. People and economic systems are not in isolation. However detailed analysis of economic processes is impossible without taking into account the psychology. Within these actions a man reveals himself as a source of emotions, mood and behavioral habit. Results: author defined the relationship between economics and psychology, formulated the definition of economic psychology and the possibility of analysis of economic phenomena in terms of psychology.