Justification of application of the concept turbulence to the external environment of the enterprise

Abstract

Purpose: analysis and choice of the most suitable concept of the description of the external environment of the enterprise. Discussion: according to authors, the best complex characteristic describing the enterprises occurring in the external environment is the turbulence. Results: the similarity of the phenomena of turbulence in natural sciences and economies is proved; the concept of turbulence of the external environment of the enterprise and level of turbulence is specified.