КОНДЖОИНТ-ИССЛЕДОВАНИЕ УРОВНЯ СОЦИАЛЬНО-ЭКОНОМИЧЕСКОГО ОБСЛУЖИВАНИЯ НАСЕЛЕНИЯ (НА ПРИМЕРЕ г. КАЗАНИ)

Abstract

The article studies the level of social and economic services to the public of Kazan. Conjoint analysis, SWOT-analysis was used as the method of the study. The result of investigation defined of domain of interest from public of Kazan and they estimated the degree of development of social and economic infrastructure in the districts of the city. Based on the statistical data’s analysis, an assessment was made of the actual situation in the city in the context of the city districts. We have identified the strengths, weaknesses of the service and social sphere, as well as threats and opportunities. On the basis of the conjoint investigation offered the investment-attractive and socially important projects which directed to development of the service sector. We recommended a general program applicable for all cities in Russia, which allows developing effective and competitive cities.