The typology of assortment management methods
Keywords:
marketing, assortment, assortment management, methods of assortment management
Abstract
The article is dedicated to the problem of the assortment management. Authors worked out the typology of assortment management methods which demonstrates all the methods taken as a whole and allows to see interrelation between them. Within the limits of the given typology scopes of each group of assortment management methods are defined.
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Published
2015-03-29
How to Cite
Беленов, О. Н., & Бугаева, Т. М. (2015). The typology of assortment management methods. Modern Economics: Problems and Solutions, 1, 69-77. Retrieved from https://journals.vsu.ru/meps/article/view/4152
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