UNIVERSITY INTERACTION THE WITH STAKEHOLDERS (EXPERIENCE OF VORONEZH STATE UNIVERSITY)

Abstract

Purpose: analysis of the experience of strategic interaction with stakeholders of Voronezh State University. Discussion: The author argue that, despite the specificity of educational services, higher education institutions are characterized by the general laws of interaction of stakeholders in the market. Realizing stakeholder approach to solving interoperability issues, it noted that higher education institutions need to maintain relationships with a broad range of stakeholders. The author showed the necessity of the master’s education for compliance with the dynamics of changes in the educational environment. Results: we have summarized the experience of interaction of Voronezh State University; Federal Antimonopoly Service in the Voronezh region; economic agents, economic activity supervised by the territorial department of FAS.