Justification technique of entrepreneurial strategy in the procurement sphere

Abstract

Purpose: the authors classify the models of interaction between an entrepreneurial organization and suppliers and identify their key features. Discussion: the authors emphasize that the need to improve the efficiency of all forms of business relations, including the supply system is worth acutely at present. There are ways to solve the problem of evaluating and selecting partners, determining the effects of cooperation in scientific research, but the algorithm for choosing a strategic model of interaction with contractors is not fully defined. Results: the authors suggested an algorithm for choosing a behavior strategy with suppliers based on a comparison of the expected relations performance indicators in the field of supply and the dependence on the partner degree. The expected performance is a complex synthetic indicator. That's why the authors proposed the particular indicators of cross-conformity, mutual interest, expected satisfaction with the interaction, and scales for their evaluation by experts for the calculation of expected performance. Also the authors proposed a toolkit for assessing the dependence on the supplier in dependence of relative and absolute inclusion of the counterpart indicators in the interaction indicators and the uniqueness of interaction subject in the article. In addiction the authors constructed a matrix of entrepreneurial procurement strategies and described the each strategy in terms of the direction of investment, the required frequency of diagnostics, readiness for changes, priority in interaction, and the desired role of an industrial buyer in interaction.