Insurance products promotion difficulties and characteristic aspects
Keywords:
product commercialization, “product” advertisement, insurance services, call-center, underwriting, insurance activity efficiency, fund efficiency, cross sale
Abstract
The article is dedicated The problem of insurance services complex system formation which can improve efficiency of insurance activity and enhance the value of insurance company.Downloads
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Published
2015-04-05
How to Cite
Пьянков, В. В., & Диаконидзе, М. Б. (2015). Insurance products promotion difficulties and characteristic aspects. Modern Economics: Problems and Solutions, 1, 158-162. Retrieved from https://journals.vsu.ru/meps/article/view/7817
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