Market researches in the field of systems of quality management of production of the enterprises: process approach

Authors

Keywords:

market research, quality management system, marketing information, process approach

Abstract

The article is devoted to the characteristics and principles of marketing research in the sphere of quality management systems of production enterprises on the basis of the process approach.

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Author Biography

  • Anastasia Nikolaevna Sova, Voronezh State University

    Cand. Sci. (Econ.), Assist. Prof. Department of Marketing

References

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Published

2015-12-31

Issue

No. 4 (2015): October-December

Section

S

How to Cite

Sova, A. N. (2015). Market researches in the field of systems of quality management of production of the enterprises: process approach. Eurasian Journal of Economics and Management, 4, 135-140. https://journals.vsu.ru/econ/article/view/10468

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