mpact of strategic marketing management on organizational processes of petrochemical companies

  • Сергей Викторович Майер
Keywords: strategic marketing, organizational structure, organizational process, petrochemical company

Abstract

Author investigates a concept of strategic marketing management and identifies the relationship between management efficiency and organizational structure of the petrochemical company. A high mutual influence of these concepts to each other was established.

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Published
2015-04-24
How to Cite
Майер, С. В. (2015). mpact of strategic marketing management on organizational processes of petrochemical companies. Modern Economics: Problems and Solutions, 10, 79-83. Retrieved from https://journals.vsu.ru/meps/article/view/4878
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Статьи