Теоретико-методические аспекты диагностики инвестиционной привлекательности промышленного предприятия

Галина Григорьевна Вукович; Татьяна Алексеевна Беляева

Authors

Galina Grigorevna Vukovich Kuban State University
Tatiana Alekseevna Belyaeva Kuban State University

Keywords:

investment appeal, endogenous and exogenous parameters of investment appeal, innovation breakthrough, methods of diagnostics of investment appeal, economic potential, market potential

Abstract

The problems of diagnostics of investment appeal of industrial enterprises are considered in the article. The key factors determining the investment appeal are summarized, the conceptual apparatus is clarified. The author ’s approach to the diagnosis of investment appeal based on the identification of the level of economic and market potential of industrial enterprises are presented. The main principles of evaluation of investment appeal of industrial objects are concretized.

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Author Biographies

Galina Grigorevna Vukovich, Kuban State University

Dr. Sci. (Econ.), Full Prof., Head of the Department of Applied Economics and Human Resources Management
Tatiana Alekseevna Belyaeva, Kuban State University

Cand. Sci. (Econ.), Assoc. Prof., Department of Applied Economics and Personnel Management